Market diagnosis
Identify your potential market
Our market diagnostics are based on verified information gathered from the field.
Service Description
The market diagnostic is a preliminary study designed to help prepare your prospecting mission. This streamlined version of a full market study includes a list of key stakeholders (main importers, distributors, potential clients, and competitors) you are likely to engage with during the implementation of your project.
In just a few pages, we provide you with the essential insights on your target market:
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Macro-economic, socio-cultural, and environmental data relevant to the sector
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Names of the main industry players and the nature of competition (local, foreign, monopoly)
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Product benchmark: analysis of existing market offerings
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Pricing: online and offline price collection, price mapping
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Distribution channels: types of networks and intermediaries involved
